Success with agents starts with embedding them in workflows, not letting them run amok. Context, skills, models, and tools are key. There’s more.

New Claude Code features inlcude /loop a short-term automation with a three-day expiry; tasks stop when the session closes, limiting background repeats.

Learn how to connect platform ROAS, CRM data, incrementality testing, and marginal ROAS in a continuous marketing measurement cycle.